Maslow's hierarchy of human needs
Joie de Vivre Hotels’ founder explains how your customers, your employees, and even your investors have the same five needs. Deliver on them and you can’t lose.
Chip Conley: The 5 Things Everyone Wants From You
Joie de Vivre Hotels’ founder explains how your customers, your employees, and even your investors have the same five needs. Deliver on them and you can’t lose.
You may remember Maslow from introductory college psych courses, as the creator of Maslow's hierarchy of human needs. In Maslow’s model, there are five levels. In order of urgency they are:
- physiological (like food and shelter)
- safety
- belonging
- esteem
- self-actualization
Until the lower-level needs are met, a person isn’t interested in moving up the chain to the next. The higher you go in the hierarchy, the more secure, happier and fulfilled you become.
No comments:
Post a Comment