Wednesday, March 31, 2010

Mobile Phones / WIFI

asr: with Mcdonalds Everybody will follow to offer Free , other fast food like , TACO Bell , Burger King , Pizzahut
next main thing is US shopping malls: they should offer free with Local shop ADs , i wonder why any company take it and signup with Malls ( or even Google )
- Once Mcdonalds and all eating palces, shopping malls takes over , Google Android phone with goolge Voice GV can take off with out $80/month fee .

Well, McDonalds is hoping to become a hang-out spot of the coffee shop variety — it also plans to start selling frappes and smoothies mid-2010. And given the fact that coffee chains like Starbucks charge customers to surf while they sip, the idea doesn’t seem all that pie-in-the-sky.

Free wireless internet could also pose a bigger challenge to coffee houses, as McDonald's represents one of out six hot spots in the U.S., the company said, citing JiWire, a wi-fi ad delivery service.
asr: so 11,000 Mcdonalds hotspots represent 1 out of 6 US total HotSPOTS , so total is 11,000 x 6 => 66,000 at begining of 2010 JAN
- so by end of 2010 DEC we should expect total hotspots to 100,000
- most of them become free to compete with McDonalds free Wi-fi , to begin with Starbucks may say free 1 hour for each drink purchase
Mr. Grooms said the decision is part of an evolution of McDonald's into a "destination," where customers see it as more than a place to get a Big Mac and fries. "We're becoming a destination and free wi-fi just naturally fits," he said. "This is another long-term investment that we see helps McDonald's stay relevant as a brand in the marketplace."

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